The AOI launches its empowerment marketing campaign for illustrators with new visuals from Ben the Illustrator and newcomers like Cathal Duane.
Skilled illustrators ought to know their enterprise is just not a pastime – however this can be a truth misplaced on these new to the business.
Ensuring the message will get throughout is illustrator pal and ally The AOI , who we not too long ago labored with in direction of the widespread aim of creating certain illustrators flip their artwork into actual revenue with our recommendation piece this month on how to price illustrations.
Their new marketing campaign #NotAHobby goals to get creatives to speculate an hour a day into their enterprise improvement, with the launch of recent sources, business insights and occasions being rolled out as of this week.
Additionally being unveiled is a brand new price calculator on the AOI website, accessible completely to members and coming with banner illustrations from the one and solely Ben the Illustrator. Take a look at some of his figures under.
The brand new calculator is an effective substitute for the AOI’s earlier pricing service which needed to be pulled earlier this 12 months, and one which is able to get creators to be extra proactive in pricing their work with out counting on the proverbial tablespoon. If you wish to eat you then started working that beat as a lot as you’ll be able to, people.